Live Longer And Enjoy Life With These Tips
Dan Schawbel is the leading personal branding skillful for immature professionals. Read full profile
People you know or have never met yet are googl'ing you. Let'south face it, you're even google'ing yourself! At the stop of 2007, the Pew Internet Research Team found that 47% of people search for information most themselves online (Cocky-Googling), which was more than than double 5 years ago. It's a pretty safe bet that percentage has climbed to over fifty or sixty% by this year.
Some people might can information technology ego-surfing, simply it's actually a good practice to see what results come up for your name. Your teachers, friends, family, boyfriends and girlfriends and coworkers are google'ing y'all either for fun or because they want to learn more virtually you. Hiring managers want to run into if y'all take a make clean tape in Google, which is your permanent record because every move you make (yep even a blog comment) is stored there forever. Before I went on a second date once, the girl Google'ed me. If she hadn't liked what she saw, the 2d date wouldn't have happened. Effort doing it right now and see what you get.
There is no hiding from Google!
Google keeps rail of but about everything you practice on the cyberspace. It patrols and captures your online behavior, such as when you postal service on your blog, tweet using Twitter, join social networks, comment on other blogs, write articles for online news sources and more. Aside from the content y'all create and distribute over the internet, other people are talking about yous, which means that Google has a complete picture (virtually like an autobiography) of your life. In the digital age, Google is your resume, your permanent record and a journal of your life. Your children and children's children will be able to find out everything about you when they grow older. "Mom, expect what I but plant out about Dad in Google." Your personal make can't hide from Google. In that location is ane major exception to this though.
Mutual names
If your name is mutual, such as Mike Smith, then it will be very difficult to own your Google results. There are over 54 million results for "Mike Smith" in Google. You won't be able to compete with the athletes and musicians on the first few pages. If your life goal is to rank in the top ten results, that may be achievable, if yous either become very famous or work extremely hard at building content each and every 24-hour interval for your entire life. At the age of sixty you might find out that Google changed their algorithm and you lot'll lose all that hard work. The point existence is that you'll accept to differentiate your proper name in order to rank high. I typically recommend you lot use your eye name or a nickname in this case. The worst case scenario is that yous change your name completely ;).
Glory names
Celebrities are very fortunate considering they get mass media attention, which means traditional media sources (NY Times, ABC News) write manufactures most them. These sources rank extremely loftier in Google. Nosotros're talking Google PageRank's of 8 and higher! Your weblog posts about these celebrities will never cease up on the elevation xx results for their proper name unless you are Perez Hilton. If your name is the aforementioned as a celebrities, y'all are in big trouble. Try searching for Christina Aquilera (21 one thousand thousand results), Britney Spears (88 1000000), Lil Wayne (40 one thousand thousand) and other major celebrities. Personally, I don't have whatsoever friends with these names, but even with C-level celebrities, you don't stand a take chances. If you are stuck with a celebrity name, I suggest that yous build your make around an area of your expertise or interest and connect it to your brand name.
Unique names
While growing upwardly, you lot might accept been made fun of people of your unique name because it was "unlike." Although you were ostracized and made fun of, right now you get to express mirth at everyone else! With a distinct proper noun, yous are able to easily manipulate the results for your proper name on search engines. When y'all go to your loftier schoolhouse reunion and encounter your friends, y'all'll get the final express mirth because y'all can be visible and command perceptions, while they simply cannot. When you Google your name, whether you have results that reflect your brand, you'll see how hard it volition be to rank loftier for information technology or not. Depending on the contest, it may take you a few days or a few months. Over time, if y'all work very hard, you'll own the top ten results for your name.
In my adjacent post, I'll talk about what you can do to gain control over your Google results and let your personal brand shine through.
Featured photo credit: Adam Winger via unsplash.com
Source: https://www.lifehack.org/articles/work/live-longer-and-enjoy-life-with-these-tips.html
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